Last year by far has been our best year for digital book downloads from the NAR eBook Collection – 18,211 FREE ebooks were downloaded!
I took a look into what topics have been the most popular (titles with the most downloads) over the past two years to help determine where best to use budgeted funds. I thought you might be interested in seeing the results. Not surprisingly, sales and marketing, probably one of our deepest collections, gets top honors. This is followed closely by real estate.
Based on the top 1,000 downloaded titles from January 2012 to present:
28% = Sales & marketing titles
20% = Real estate (residential, commercial, property management, appraisal, etc.) titles
16% = Success & motivation titles
11% = Misc. nonfiction best sellers, good health titles
10% = Technology & social media titles
8% = Wealth & riches titles
6% = Time management & organization titles
2% = Language — predominantly Spanish — titles
We currently have just under 3600 titles in the ebooks collection. The most popular titles (just over 1,000) realized double-digit checkouts ranging anywhere from 10 checkouts to 292 checkouts, depending on the title, in the past 25 months. Needless to say, I’ll be using these stats when determining which titles will be acquired throughout the course of this year.
New to our FREE collection? Once you get the hang of it, it’s pretty easy. Download the free software for your computer or use the Overdrive app on your phone or tablet. Use your NRDS # to check out a title. Download and enjoy!
If you have questions, don’t hesitate to call us here at Information Central. We can get you going.