staging Archive

What We’re Reading: Sept. 15 – Sept. 21

Veteran REALTORS®, the street in literature, ice cream banking, and talk like Inspector Gadget With the flurry of articles harping on the financial, career, and general life failures of the Millennials, the Fiscal Times’ slide show 7 Recession Status...
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September 21, 2012

What We’re Reading: March 31 – April 6

Flipping returns, eMagazines, and timeshares for $1 Waypoint Real Estate Group is buying five to seven houses a day, 1200 since 2008, and is fixing them up and reselling them to investors at a big discount.  The company plans...
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April 6, 2012

What We’re Reading: July 9 – July 15

Real Estate Groupon, the Recession, and open houses Online coupons are all the rage. Though I wonder if they’re sustainable, Groupon, LivingSocial, etc. are the hot marketing tip of the moment. Have you thought about using them in your...
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July 15, 2011

What We’re Reading: Aug. 14-20, 2010

BP Oil Spill Now Impacting Real Estate Markets Beyond Gulf Coast Cities (Real Estate Channel) Beloit College Mindset List (Beloit College) The Web is Dead. Long Live the Internet (Wired Magazine) Is the Web Really Dead? (Boing Boing) Facebook...
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August 20, 2010

Preparing and Staging a House For Sale

Banish the clutter! Trim the bushes! Hide your Star Wars collection! Take down the family pictures! When selling your house (or representing those who are) it pays to take a look at the message the home is sending to...
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February 9, 2010

Buying and Selling During the Holidays

The holiday season is here. Your buyers and sellers are asking if this is a good time to buy or sell a house. Look over our Field Guide to Buying and Selling During the Holidays to find out the...
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December 10, 2009

Staging Advice from Emily Post

SEPTEMBER 2009 — “The requirement of a house of charm is that it shall be completely satisfying to live in.” So wrote American etiquette expert Emily Post in September, 1943, for the National Real Estate Journal. “Comfort …means perfect...